Living sparkle effect even in very low concentrations
Merck, a leading science and technology company, introduced Ronastar® Dazzling Lights on March 16, 2020.
The new premium pigment is the latest addition to the Lights series of the Smart Effects innovation program. Ronastar® Dazzling Lights provides a unique edge for high value products. They can feature a new generation of gold, offering a gradual gold effect with a subtle hue of green. With its fine particle size, it is an ideal for modifying any shade, adding a luxurious touch.
The engineered high-tech architecture of the Lights Series pigments is based on a combination of innovative substrate technology and precisely applied layers of metal oxides. The pigments thus feature uniform thickness and an extremely even surface.
New synergistic effects are also possible when Ronastar® Dazzling Lights pigments are blended with pigments consisting of larger glitter particles. With their high stability in formulations, the pigments can be used in all color cosmetic and personal care applications and provide a smooth skin feeling.
“The golden living sparkle effect offers versatile opportunities,” says Beate Anniés, Head of Cosmetics at Merck. “You can create eccentric statements with a new-baroque touch. At the same time, Dazzling Lights offers pure elegance for ultimate flare and a mindset shifting towards extreme glamour mode.”